The
Importance
of Info
The challenge
When presented with the opportunity to create a project around a social issue, the discourse around sex workers' rights came to mind. The stigma that comes along with the idea of sex work is often based off of common misconceptions and outdated ideas. The laws in place that make sex work illegal, put those who make a living doing it in danger in many ways. When afraid of the possible consequences they may face by getting caught, they are less likely to report assault, sex trafficing and have less choices when it comes to their personal safety. With the shown positive impact on countries and communities that have decriminalized sex work, there is equally positive evidence that taking these same steps can be taken in the United States to make sure sex workers can be protected.
The solution
This campaign utilizes the popularity of streetwear brands by exclusively makes sweaters and hoodies that start the conversation around sex work decriminalization. Supporters have the opportunity to buy a sweater and bring awareness to the cause just by wearing it. The objective is to inspire change and offer solutions to how sex workers can be protected.
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